The 2026 China Cultural Tourism Industry Expo opened on September 3rd at the Tianjin Meijiang Convention and Exhibition Center. The four-day expo, covering 100,000 square meters, features ten exhibition areas: cultural tourism integration, digital new business models, cultural tourism equipment, international cooperation, Tianjin specialties, and mass consumption, showcasing the latest achievements in the integrated development of culture, commerce, tourism, and sports. More than 2,540 cultural tourism enterprises from 20 countries and regions, as well as 30 provinces, autonomous regions, and municipalities, are participating.

It is understood that this expo is hosted by the Ministry of Culture and Tourism and organized by the Tianjin Municipal Bureau of Culture and Tourism and Beijing Xinglv International Media Co., Ltd. During the expo, the organizers will hold a series of "1+18" activities, including the Scene Operation Innovation Conference, the Cruise Tourism High-Quality Development Seminar, the Industrial Culture and Tourism Development Exchange, and the Tianjin International Travel Agents Conference. In addition, the organizers will focus on key areas such as digital cultural tourism, smart scene construction, and urban cultural tourism renewal, and will hold a centralized signing ceremony for high-quality cultural tourism industry projects.

It is understood that the China Cultural Tourism Industry Expo is a merger of the former "China Tourism Industry Expo" and the "China (Wuhan) Cultural Tourism Expo," and this year marks its third edition. (Source: China.com, Author: Wu Ce, January)