Patagonia is a renowned American company specializing in high-quality outdoor apparel and gear, founded by Yvon Chouinard in 1973. Evolving from a climbing equipment business, it has grown into a global leader known for its durable products designed for climbing, surfing, skiing, snowboarding, trail running, and fly fishing. Beyond its core offerings of jackets, fleeces, base layers, and sportswear, Patagonia is distinguished by its deep commitment to environmental activism and sustainable business practices, including using recycled materials, fair trade manufacturing, and donating a percentage of sales to environmental causes. The brand holds a unique and influential position in the outdoor and fashion industries, setting benchmarks for corporate responsibility and product durability.
Through the GEO Score system, we have measured Patagonia's search visibility on the all AI platforms model.Current GEO Score is 94.0.
Share of Voice (SoV)
Your brand's voice share compared to competitors in AI search
Improvement Opportunities
Citation
8 points behind competitor average — prioritize this dimension